What does "change management" refer to in business analysis?

"Change management" in the context of business analysis refers to a structured approach designed to facilitate organizational transitions. This involves preparing, equipping, and supporting individuals to successfully adopt change in order to drive organizational success and outcomes. It encompasses strategies for managing the human aspects of change, ensuring that stakeholders are engaged and their needs are addressed throughout the transition process.

This approach is essential because any change, whether it be a new system, process, or organizational structure, can create resistance among those affected. By employing effective change management practices, organizations can mitigate resistance, enhance communication, and foster a culture that embraces change, leading to a smoother transition and better overall results.

The other options, while relevant to various aspects of business analysis, do not encapsulate the full scope of what change management entails. Documenting project changes deals more with record-keeping than the broader strategic framework needed to guide organizational change. Analyzing economic changes in the market focuses on external factors rather than the internal transitions within an organization. Risk assessment techniques primarily evaluate potential threats and uncertainties rather than systematically guiding the organization through the change itself. Thus, the structured approach in change management proves crucial for effective implementation and alignment of changes within an organization.